Let's talk... Data 360

I'm Salesforce B2C Architect, ex-PR Director, and tech explorer. Specialized in enterprise system architecture, customer management, and marketing automation. Exploring the intersection of data, CRM, and business strategy.

Read Blog About Me

Work

Delivered Projects

CRM and Marketing Automation Transformation for E-Commerce

Architected the digital transformation of the Polish national lottery operator based on the Salesforce ecosystem capabilities.

View details

Salesforce Data 360 Snowflake Marketing Cloud Digital Transformation

Enterprise Data Integration and Activation for the UK-based Retailer

Led the Customer Data Platform stream of an enterprise digital transformation program across Salesforce Data 360 and Databricks.

View details

Salesforce Data 360 Databricks Marketing Cloud Customer Data Platform

Digital Transformation of the Largest Bank in CEE

Supported the digital transformation of the Polish PKO BP bank by launching its mobile banking app (IKO) and the mobile payments solution (BLIK).

View details

Banking Digital Transformation Mobile App Digital Channels

Global Launch of Cyberpunk 2077 on GOG.com

Orchestrated the global release and digital distribution strategy for one of the most anticipated titles in gaming history.

View details

Gaming E-Commerce Digital Channels Enterprise Strategy

Insights

Featured Articles

Guides

Managing Environment Strategy and DevOps for Data 360

A production-ready guide to environment strategy, release management, and Data Kit deployment patterns for Data 360 teams.

Read About Managing Environment Strategy and DevOps for Data 360

Data 360 DevOps Environments

Architecture

Data 360 and Informatica MDM as the Foundation of Data Architecture

An architecture blueprint for combining Informatica MDM and Salesforce Data 360 to move from authoritative customer truth to real-time, AI-ready activation.

Read About Data 360 and Informatica MDM as the Foundation of Data Architecture

Data 360 Informatica MDM

Guides

Server-Side Processing of Form Handlers in Marketing Cloud Next

A practical end-to-end guide to processing external form submissions through your backend and securely sending them to Salesforce Marketing Cloud Next Form Handlers with OAuth client credentials.

Read About Server-Side Processing of Form Handlers in Marketing Cloud Next

Marketing Cloud Form Handler Flow

Guides

How to Debug Salesforce Automation Event-Triggered Flows

A practical guide to debugging Salesforce Automation Event-Triggered Flows when $Record is null, including the subflow pattern and live end-to-end validation with Automated Process debug logs.

Read About How to Debug Salesforce Automation Event-Triggered Flows

Marketing Cloud Flow Data 360